Let’s Discuss Advertising

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advertising

Advertising is critical to getting your business noticed. If you are just starting out you need to advertise the best you can: the more people that know about your business and what you have to offer, the better. But what are the best, and the most cost effective ways of doing so? How is advertising different then other methods of marketing, and what is the best timing?

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Colorful Kate Spade

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kate spade collection

Up to now in our blog I’ve been discussing a lot about starting a successful fashion business, if it’s the best idea for you and your money, and the importance of knowing your location, your customers and your business. These are all really important topics to understand, and necessary to discuss them first. Today though I want to get back to why we’re in this business – having fun with fashion.

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Return on Investments Explained

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business girl

Welcome back guys! Hope your Spring is treating you well J Now I want to continue on with our topic of opening up a successful fashion store, the next area I want to cover is your Return on Investment. You really do need to have a good estimate of your return, to make sure the money you put in your store is going to come back to you at some point, and hopefully with new friends!

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